TY  - SER
AU  - Brandon, P.
AU  - O'Connell, J.
AU  - Ruane
AU  - Wims, P.
TI  - E-business developments in the Irish agribusiness industry
T2  - Farm Management
PY  - 2004///
KW  - E-COMMERCE
KW  - FARM BUSINESSES
KW  - MANAGEMENT-BUSINESS MANAGEMENT-INFORMATION MANAGEMENT
KW  - IRELAND
N2  - Ireland's prominence in the technological sector has had an impact on more traditional businesses. A survey of Irish agribusinesses found that 55% had a website. The reasons given by respondents for developing a website included the need to improve their promotions strategy and it's use as a key method for external communication with customers. The use of ebusiness in the supply side was not considered as important with only 20% reporting that eprocurement was an important issue. About two thirds said the main obstacle to continued ebusiness growth was that customers were not ready for  ebusiness. The costs of developing a website and a lack of technological skills were also seen as inhibiting factors. Eighty-five percent of businesses without a website intended to develop one, while 72% believed that ebusiness would change the way their industry would do business in the next five to seven years. References. [Taken from journal abstract]
ER  -